About Me

Get to Know Me

Who am I?

About

Welcome to my creative world.

About Me

Athletics was my way of life for fifteen years. Competing nationally taught me the value of consistent effort and a winning mindset. I later studied film at university, where I produced and directed documentary and fiction shorts. Screening my first work at Cinépolis fulfilled a personal dream and made me the first student in my cohort to achieve it. These experiences shaped me, teaching me persistence, creative curiosity, and the value of trying again, principles I now apply when mentoring emerging UX/UI designers.

I’m a multidisciplinary digital creator specializing in digital user experiences.

By the numbers

Throughout my career, I have delivered meaningful results for both my clients and myself.

6+

years of experience creating
digital experiences.

100%

of projects have delivered measurable business improvement.

4+

international awards and recognitions.

From product research and design through development and optimization, I make sure your digital products stand out.

My approach

Key characteristics

01

Research

Understand your idea’s context.

During discovery, we uncover users’ deepest needs and motivations, understand the market context, and align both with business goals.

02

Design Proposal

Using the definitions from the previous stage, we identify how to create a product, features, or optimizations that are desirable, viable, and feasible.

Plan

03

Create

Usable Design

We create a minimum viable solution that delivers the greatest possible value to users with the least investment of resources.

04

Learn

Iteration

We generate learnings that help us validate or invalidate the design proposal through product-metrics review.

04

Scale

Development

We build a robust solution that more fully meets users’ needs.

04

Optimize

Improvement

Using design methods, we identify how to optimize the solution so users have an increasingly better experience and the business results reflect it.

I’ve had the opportunity to work on meaningful projects. It has been an incredible experience alongside highly talented people.

Clients

Explore my work